TALKING TRASH EP 2

For Nike's Talking Trash series featuring Dr. Ayana Elizabeth Johnson and Chloe Kim, I collaborated with the Nike Global team to reimagine the series' artistic direction. I directed the live-action sequences and provided the initial creative direction for the motion graphics elements. I orchestrated Episode 2's dynamic blend of informative talk show and workshop, tailored for Gen Z to encourage sustainable living. Drawing from traditional advice columns and talk shows, the episode fuses an inviting ambiance with educational depth. Through vibrant design and animation, I injected dynamism and playfulness, further elevated by collaboration with the Bigstar team. This captivating visual journey empowers and engages, inspiring positive impact for a mindful audience.

MY ONE THING 

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NIKE NYC AIRMAX DAY 2021

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ON x 48 FOR CHANGE